A Year Beyond Breakfast for Breakfast Club of Canada

Publication of the Club’s 2017–2018 Activity Report

Boucherville, April 17, 2019 – Breakfast Club of Canada is proud to unveil its activity report for 2017–2018. During this pivotal past year, the Club hosted the Global Child Nutrition Forum, in collaboration with the Global Child Nutrition Foundation and the UN World Food Programme’s Centre of Excellence against Hunger. In addition, the Ministry of Education of Quebec recognized the importance of nutrition in children’s education by creating a policy allowing for more breakfast programs to be created. The report also presents new statistics on the impact of breakfast programs across the country, along with up-to-date information on the Club’s level of involvement depending on the needs of the school communities served.

Highlights

  • For the first time, the report includes a map showing the various roles played by Breakfast Club of Canada in each province and territory. This provides an at-a-glance look at how the Club adapts specifically to various types of needs.
  • In 2017–2018, three innovative projects were set up to help an even greater number of children from coast to coast.
    • In an effort to assist remote communities, an entrepreneurial project was created to feed children in three breakfast programs in La Loche, Saskatchewan, thereby having an impact on the lives of 1,100 students.
    • Neighbouring communities far from urban centres benefited from the Club’s contacts to tap into new supply networks, reduce food-related expenses and enjoy easier access to more nutritious products.
    • A pilot project funded by the Ministry of Family of Quebec was announced to evaluate the impact of breakfast service to early childhood centres.
  • The impact of the Club’s work was also measured through two surveys conducted during the year with the help of the school administrators and parents. The results are summarized in the report.

Quotes

“Not only is our organization feeding more children and experiencing continued growth, we have also taken on a global approach, which has allowed us to galvanize multiple stakeholders and raise awareness about the critical issue of child hunger.”
– Daniel Germain, President and Founder, Breakfast Club of Canada

“Backed by 24 years of experience, Breakfast Club of Canada is now a force to be reckoned with on the Canadian philanthropic scene. We will continue to pull out all the stops to ensure that no child starts their school day on an empty stomach and gets left behind.”
– Pierre Riel, Chair of the Board of Directors

Documentation

Full 2017–2018 activity report here.

About Breakfast Club of Canada

Since 1994, Breakfast Club of Canada has been nourishing children’s potential by making sure as many of them as possible have access to a healthy morning meal before school, in an environment that allows their self-esteem to grow and flourish. But the Club is much more than a breakfast program: we take a broader approach that promotes the core values of engagement, enrichment and empowerment, and we team up with communities and local partners to develop solutions adapted to their specific needs. Operating from coast to coast, Breakfast Club of Canada helps feed more than 220,000 students every day in 1,643 schools.

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For more information:
Justine Plourde
Communications Advisor, Public Relations
Breakfast Club of Canada
1-888-442-1217 # 3369
justine.plourde@clubdejeuner.org

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