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Montreal, August 25, 2020 – Breakfast Club of Canada welcomes the Quebec government’s decision to extend its food aid measure to all schools in the province, regardless of their deprivation index score, to address the impact of the COVID-19 pandemic on families and children. BCC sees this announcement as yet another step toward a national school food program for all students.

“This news from the Quebec government gladdens our hearts. The timing of the decision could not be better in terms of helping children and families across the province cope with the considerable challenges brought about by the pandemic,” said Marie-Claude Bienvenue, BCC’s Vice-President, Government Affairs, Quebec, and Municipal Affairs. “It’s wrong to think that students living in low-income communities are the only ones who need support. Food insecurity is not limited to any one postal code, and we applaud the government’s efforts to be proactive in this regard.”

“One thing’s for sure: if schools need our expertise in light of this morning’s announcement, we will be there for them,” said Marie-Josée Lapratte, National Co-Director, Programs, Breakfast Club of Canada. “In Quebec, there is a strong ecosystem in place to alleviate food insecurity among children and their families. A number of organizations play an active role in providing school meals, be it at breakfast, lunch or snack time, and in teaching students healthy eating and cooking skills. Ideally, we would love to see the government and this ecosystem come together in the short term to build a vision of a universal, sustainable and inclusive school food program based on a shared cost model. This is what we at Breakfast Club of Canada have been working toward for the past 25 years.”

A reminder that Breakfast Club of Canada’s back-to-school campaign is now in full swing. Recent BCC statistics confirm that, before COVID-19, over 1 million Canadian children were starting the school day on an empty stomach. This number is expected to skyrocket to more than 2 million in the coming academic year. That means 1 out of every 3 students across the country (instead of 1 out of 4) will be walking into the classroom in the morning hungry for food, rather than hungry to learn.

To donate to Breakfast Club of Canada’s back-to-school campaign, go to or text CLUB to 20222.

About Breakfast Club of Canada
Accredited by Imagine Canada for its effective governance, the Club provides much more than breakfast: its approach is based on commitment, self-esteem and capacity development using an optimal formula adapted to local needs. Breakfast Club of Canada helps feed more than 257,000 children and youth in 1,887 schools across the country. To learn more, visit or follow us on FacebookInstagramTwitter and LinkedIn.

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For more information, please contact:

Justine Plourde |1-888-442-1217, ext. 3369 |
Nathalie Rochette | 514-404-5660 |