Pinwheel with blurred background of a classroom

For the Club, the back-to-school season is an important time of year. After a summer dedicated to developing new food distribution routes and updating the documentation on our breakfast programs, fall is when it all comes together.

A total of 243,521 Canadian children will soon be welcomed with open arms by kind-hearted volunteers in 1,809 breakfast programs across the country.

“Every Club employee is working hard to ensure that our kids can eat a healthy breakfast each and every morning. Even though we work at this all year round, the lead-up to September is always a little frantic. It’s quite a rush, getting everything in place for the volunteers to greet the kids they’ll be nurturing all year along. We wish everyone a wonderful first day back and year full of achievements, big and small!” – Marie-Josée Lapratte

The support the Club provides can vary depending on the school context. Through food deliveries, financial support, training and/or knowledge sharing, the Club strives to provide each school with the tools it needs to make sure participants get the most out of their breakfast program.

All breakfast programs receive a similar level of support as they prepare to reopen. We get in touch with the coordinators to ensure they have everything they need: hand-washing posters, food allergy factsheets, registration forms and more. Obviously, we will be paying special attention to the 166 programs that are new this year. It’s also the time for updates, including new guidelines for menu planning in light of the latest changes to Canada’s Food Guide in January 2019.

Over the summer, food partnerships are renegotiated to accommodate the breakfast programs and participants that have recently joined the BCC family. It’s around this time of year that we start accepting food donations for Quebec again at our distribution centre in Boucherville. Every week, some 100,000 pounds of food is shipped out from our warehouse. We also coordinate distribution chains in a number of Canadian cities to help make fresh and nutritious food available in more isolated communities, such as La Loche, Saskatchewan.

In other words, our entire network is abuzz with activity and working together to ensure that the start of the school year is a successful one.

DONATE

3 children playing hopscotch on a school playground

On World Mental Health Day, we wanted to share this touching story with you from a school in New Brunswick:

“There was a young lady who wrote on the bathroom stall walls that she was lonely, that nobody cared about her, that she had no friends. Many students wrote back in response encouraging her that she had value. But she still had no one to hang out or develop a friendship with. This young lady was introduced to me and we adopted her into our breakfast program family. She has volunteered every day since and has become completely committed to serving in this capacity.

We often think of how this program helps the kids who benefit from the food, but we sometimes overlook how important it can be in the life of the volunteers who serve. The 45 minutes to an hour that we spend together every morning prepping and serving has helped to foster a sense of belonging, purpose and pride in each of my volunteers. I cherish this program more every day. It is a very powerful opportunity that we provide, and this young lady instantly gained 12 friends in one morning!”

Visit the United Nations website to learn more about World Mental Health Day.

Breakfast Club of Canada believes that a school day should begin with a wholesome, healthy breakfast. Which is what we help provide to more than 243,000 students in 1,800 schools across the country every morning.

As we celebrate our 25th anniversary, we would like to invite you to help us draw attention to the most important meal of the day in a fun and whimsical way!

Throughout the month of November, we’re asking you to take a picture or video of yourself as you enjoy your breakfast and share it on social media. Maybe you’re sitting down with your family or at work. Perhaps you’re grabbing a quick bite during your morning routine or on your way out the door. Either way, we’re curious to know how Canadians from coast to coast are getting their day off to a nutritious and delicious start. Be creative and #ShareYourBreakfast moment with us!

Don’t forget to include the hashtag #ShareYourBreakfast and tag Breakfast Club of Canada in your post so we can share it too!

Children sitting in a classroom

Every year, we celebrate World Children’s Day on November 20 to promote the rights of our youngest citizens.

But why for only one day?

What if we could bring these core values to life all year round?

And what if one organization was already doing just that?

Breakfast Club of Canada is celebrating its 25th anniversary this year. So many years, so many volunteers helping to reveal the light in every child, no matter how deeply hidden it might be.

So many years of commitment on the part of the Club’s co-founder, Judith Barry, to filling every child’s belly and unlocking every child’s potential.

The Club delivers more than daily nutrition: it creates a nurturing, stimulating environment where children have a voice, where they can develop their confidence and where they can relax and be themselves.

Making sure children’s rights are being respected means building positive relationships. Taking the time to listen to them and find out who they are and what they dream of is just as nourishing as a healthy breakfast. Children are strong. They are resilient. They are people in their own right. And they are poised to take on the world.

It’s up to us to make these stars shine bright by giving them what they need to reach the sky.

Judith knows this – and knows this well. Talking about the Club and the kids they serve with someone as passionate as she is, it’s easy to get caught up in her excitement and the drive she has when it comes to creating caring school communities where children share more than food around the same table.

Judith Barry, Co-Founder and Director, Impact & Sustainable Solutions, with a volunteer

As she points out so eloquently, children are the leaders of tomorrow – but they’re also playing a key role today. Youth engagement activities helps young people find their way and make a contribution. Kids may not yet be old enough to vote, but they are entitled to have and express their views and to be listened to. As adults, it is our responsibility to show them how meaningful their opinion is to us and how important it is to our community.

Let’s give our kids more room to grow and thrive. Let’s include them in the conversation.

Let’s encourage them to get involved in their community at every level, no matter how big or small the contribution. Because those who are leading the way now are bound to do the same in the future.

Where once we naively thought that only adults could volunteer with Breakfast Club of Canada, we now have more than 10,000 children and youth among our ranks, giving of their time to make a difference in the lives of other young people. The Club: for kids and with kids.

This dedication to others is a thing of beauty. We have so much to learn from this inspirational next generation.

We can’t be afraid to do more, and do better. We have to dare to keep our stars shining bright.

In an ideal world, World Children’s Day would not have to exist.

In an ideal world, Breakfast Club of Canada would not have to exist.

In an ideal world, if Judith didn’t already exist, we would have to invent her.

Her energy and her passion are contagious. We have the power, and the duty, to make these kids shine in an endless variety of ways.

One little piece of dark chocolate later, the stars I could sense while she was talking are still twinkling away in my mind. They are whispering in my ear that we can all do better.

What are we waiting for to make the stars shine?

Renee Merrifield smiling and sitting on black couch with T-R-I-B-E posters behind her

As we celebrate International Women’s Day, Breakfast Club of Canada would like to pay tribute to our female leaders who help make sure we do everything we can for children. We are fortunate to have a strong, driven and dedicated group of women moving our organization forward and helping to shatter the glass ceiling for future generations.

One of them is Renee Merrifield. Not only has she been on our Board of Directors for the past 12 years, but she also became the first woman to take on the role of chair in the fall of 2019.

 

Chair of Breakfast Club of Canada’s Board of Directors
Founder and CEO of Troika Developments Inc.

 

Here are a few excerpts from her inspiring and thought-provoking message to the Club’s employees shortly after her appointment:

“As I was growing up, I watched classmates not have enough food to eat. I found out because several of them would ask to come to my house for supper. My parents always welcomed everyone with open arms and a full plate of food. I see now those same classmates have succeeded incredibly in life, and I know that it was because they had access to food – through school programs like the Club’s, as well as philanthropists like my parents.”

Renee at the breakfast program of Chief Tomat Elementary School (Kelowna, BC).

“Later on, I continued to learn some major life lessons as I travelled to other parts of the world. My experiences helped define who I have become. I learned the importance of listening to your gut instinct and never giving up. I learned to advocate and give a voice to those in need and to do everything you can to improve things that can be improved. Above all, I learned to be courageous.”

This same spirit of determination is what makes Renee a leading entrepreneur. She was named to the Canada’s Most Powerful Women: Top 100 list three years in a row (2017, 2018 and 2019).

What advice does Renee have for today’s young women?

“As women, we must help ourselves become everything we can be, elevating one another and pushing the envelope. We have to be authentic and do our best, whatever we take on. And if our best is enough to be recognized by the people around us, so much the better.”

 

Thank you from the bottom of our hearts to Renee and all the women who have made the Club’s cause their own.

Happy International Women’s Day!

 

A big thank-you to Laetitia Lerond for the lovely message she posted recently on Instagram.

[Translation]

As I was sipping on my cold tea #mumlife watching my little guy at play, I thought back to the kids I was serving breakfast to this time last year. Right before the Easter weekend.

These kids leave home in the morning with an empty stomach. But Breakfast Club of Canada is there at their school to offer them a balanced breakfast before classes start.

That day was a celebration: we were serving up crêpes and every student got an Easter egg on their way out.

They filled me with such joy and energy. It was a beautiful day.

They laughed at my French accent and were fascinated by my swollen belly. They told me their stories. Some even talked me into giving them a second crêpe…

So as I drank my cold tea and watched my little guy entertaining himself, my heart ached for those kids, as I wondered what was on their plate these days.

The Club’s funds are being redistributed to high-risk communities and partners who are well placed to respond to the most pressing needs for food.

You can make a difference.
You can make a donation.

GIVE GENEROUSLY