Blog Elements - Breakfast Club of Canada

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

Teaching sustainability one seed at a time

In February 2020, thanks to the partnership with Pembina Pipeline Corporation (“Pembina”), new breakfast programs were implemented at Prince Rupert Middle School, Charles Hays Secondary School, and Roosevelt Park Elementary School. Today, these programs feed 225 children and youth every morning and establish strong ties within the community with the objective of continuing to help […]

Kids putting hands together on the table

Press Room

Breakfast Club of Canada teams up with Walmart Canada to help nourish children’s potential this back-to-school season

Boucherville – September 22nd, 2022 – Today, Breakfast Club of Canada is launching an ambitious back-to-school fundraising campaign in partnership with Walmart Canada to raise money to help advance the Club’s mission and get closer to the ultimate goal: breakfast for every child, every day. With food, transport and the overall cost of living […]

Supporters

Teaching sustainability one seed at a time

Press Room

Breakfast Club of Canada teams up with Walmart Canada to help nourish children’s potential this back-to-school season

Full Sized Blog Element (Big Preview Pic)

Supporters

Teaching sustainability one seed at a time

In February 2020, thanks to the partnership with Pembina Pipeline Corporation (“Pembina”), new breakfast programs were implemented at Prince Rupert Middle School, Charles Hays Secondary School, and Roosevelt Park Elementary School.

Today, these programs feed 225 children and youth every morning and establish strong ties within the community with the objective of continuing to help students reach their full potential. 

Creating a community garden

This past year, the City of Prince Rupert decided to amplify their efforts toward building a sense of community by creating a sustainable initiative for the school. The idea of a school garden was born. One of the active participants behind the project is Erika Boker, a grade 2 teacher at Roosevelt Park School with a passion for gardening. She explains, “every class is involved in different steps of this initiative which usually starts around Earth Day in late April. Tasks such as, mixing soil and planting seeds are split up. Once that is done the students do a series of observations around growth and sprouting. Boker stated, “what started with flower beds now produces a variety of fruits and vegetables such as beets, carrots, radishes, lettuce, Swiss chard, beans, peas, blueberry, strawberry, and garlic using the permaculture system.”

During the summer holidays, families volunteer to look after the garden to ensure everything continues to grow until September when students return to school. Boker adds that, “whatever is ready to be harvested while families are taking care of the garden is theirs to take home.”

Pembina’s support

Pembina has been a partner with the Breakfast Club of Canada (“BCC”) since 2016 in collaboration with Pembina’s signature giving and volunteering program, Fuel 4 Thought, which provides funding for breakfast programs in schools.

Jaret Sprott, Pembina’s Senior Vice President and Chief Operating Officer, is the Executive Sponsor of Fuel 4 Thought and a volunteer with the program. “It goes beyond making sure that kids get enough to eat”, he explains, “through our partnership with Breakfast Club of Canada, we’re also able to move the needle on a major social issue that impacts everything from education to wellness, and I’m very proud that Pembina continues to step up to the plate and deliver on our commitment to communities.”

Craig Hilton, Manager of the Prince Rupert Terminal states, “although we are a newer member to the Prince Rupert community, Pembina is committed to exploring how we can work together with the city and surrounding communities on sustainability, health, education, training and employment opportunities”. Pembina’s support provides a future full of opportunities for the Ecole Roosevelt Community School, which is currently in the process of establishing a more permanent community garden structure. The school plans to show students how to grow food and give everyone a chance to participate in the program.

Through their community investment program, Pembina participates in local, provincial, and national non-profit and charitable organizations in support of safe, inclusive, and connected communities that foster a strong sense of belonging.

Press Room

Breakfast Club of Canada teams up with Walmart Canada to help nourish children’s potential this back-to-school season

Boucherville – September 22nd, 2022 – Today, Breakfast Club of Canada is launching an ambitious back-to-school fundraising campaign in partnership with Walmart Canada to raise money to help advance the Club’s mission and get closer to the ultimate goal: breakfast for every child, every day.

With food, transport and the overall cost of living getting increasingly expensive, breakfast programs are becoming more costly to sustain. These steep cost increases are having a significant impact on the Club’s operations and, the school nutrition ecosystem is now even more reliant on individual and corporate contributions.

Walmart is inviting its customers to participate in this year’s campaign from September 22 to October 14 by donating at the checkout in-store and online on Walmart.ca. The retailer will also generously contribute an additional $1 million to school breakfast programs in communities across Canada. Walmart Canada is Breakfast Club of Canada’s largest corporate partner with more than 400 stores across the country and more than 100,000 associates supporting the cause from coast-to-coast-to-coast.

“With sky-high inflation, Canadian families are struggling more than ever to make ends meet,” said Paul Lethbridge, Director, Corporate & Community Giving at Breakfast Club of Canada. “Every year, Walmart Canada’s associates and customers rally around our mission to help us serve millions of nutritious morning meals to kids across the country. We’re very grateful for Walmart’s unwavering support.”

The Club and its partners such as Walmart continue to raise awareness about the importance of access to nutritious food for children while continuing to reach a considerable number of students that have benefitted from these programs over the past few years. Breakfast Club of Canada is a unifying force for partners, schools and individual donors to ensure that children have access to healthy food throughout the school year. But it can only do so with a strong network and generous support.

For the past 20 years, Walmart Canada has worked with Breakfast Club of Canada, raising more than $60 million. This long-lasting partnership is a major support for the Club and its over 3,500 school nutrition programs across the country which help reach over 580,000 children each morning.

”We are absolutely committed to delivering on our mission to help families live better. This is even more vital during these challenging economic times where it’s become more difficult for people to provide for their families,” said Rob Nicol, Vice President, Communications and Corporate Affairs at Walmart Canada. “Together, with Breakfast Club of Canada, we are helping ensure more children can eat nutritious breakfasts, so they are fueled to learn.”

To learn more and donate to the campaign:

WALMART Campaign

Breakfast Club of Canada’s Back-to-School Campaign

About Breakfast Club of Canada

Since 1994, Breakfast Club of Canada has been working with partners from all sectors to help children access a nutritious breakfast and reach their full potential. Accredited by Imagine Canada for its effective governance and recognized by Aliments du Québec for its promotion of local food products, the Club helps reach more than 500,000 children in over 3,000 programs in academic and community settings across the country. The ultimate goal: breakfast for every child, every day. To learn more, visit breakfastclubcanada.org or follow us on Facebook, Instagram, Twitter and LinkedIn.

About Walmart Canada

Walmart Canada operates a chain of more than 400 stores nationwide serving 1.5 million customers each day. Walmart Canada’s flagship online store, Walmart.ca is visited 1.5 million customers daily. With more than 100,000 associates, Walmart Canada is one of Canada’s largest employers and is ranked one of the country’s top 10 most influential brands. Walmart Canada was recently recognized as a LinkedIn Top Company of 2022 and was also named one of Canada’s most popular brands (based on Google searches). Walmart Canada’s extensive philanthropy program is focused on supporting Canadian families in need, and since 1994 Walmart Canada has raised and donated more than $500 million to Canadian charities. Additional information can be found at walmartcanada.ca, facebook.com/walmartcanada and at twitter.com/walmartcanada.

Media Contact

For more information and to schedule interviews with Breakfast Club of Canada or Walmart spokespeople, please contact:

Julie Hauville

Media Relations, Breakfast Club of Canada

julie.hauville@breakfastclubcanada.org

Felicia Fefer

Corporate Affairs, Walmart Canada

Felicia.Fefer@walmart.com

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

Teaching sustainability one seed at a time

Breakfast Club of Canada teams up with Walmart Canada to help nourish children’s potential this back-to-school season

Teaching sustainability one seed at a time

Breakfast Club of Canada teams up with Walmart Canada to help nourish children’s potential this back-to-school season

Full Sized Blog Element (Big Preview Pic)

Teaching sustainability one seed at a time

In February 2020, thanks to the partnership with Pembina Pipeline Corporation (“Pembina”), new breakfast programs were implemented at Prince Rupert Middle School, Charles Hays Secondary School, and Roosevelt Park Elementary School.

Today, these programs feed 225 children and youth every morning and establish strong ties within the community with the objective of continuing to help students reach their full potential.

Creating a community garden

Pembina’s support

Breakfast Club of Canada teams up with Walmart Canada to help nourish children’s potential this back-to-school season

Boucherville – September 22nd, 2022 – Today, Breakfast Club of Canada is launching an ambitious back-to-school fundraising campaign in partnership with Walmart Canada to raise money to help advance the Club’s mission and get closer to the ultimate goal: breakfast for every child, every day.

To learn more and donate to the campaign:

About Breakfast Club of Canada

About Walmart Canada

Media Contact

Donate

What we do

Who we are

Get Involved

COVID

School Corner

Journal

Come Visit Us

Subscribe

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

Full Sized Blog Element (Big Preview Pic)

In February 2020, thanks to the partnership with Pembina Pipeline Corporation (“Pembina”), new breakfast programs were implemented at Prince Rupert Middle School, Charles Hays Secondary School, and Roosevelt Park Elementary School.

Today, these programs feed 225 children and youth every morning and establish strong ties within the community with the objective of continuing to help students reach their full potential.

Creating a community garden

Pembina’s support

Boucherville – September 22nd, 2022 – Today, Breakfast Club of Canada is launching an ambitious back-to-school fundraising campaign in partnership with Walmart Canada to raise money to help advance the Club’s mission and get closer to the ultimate goal: breakfast for every child, every day.

To learn more and donate to the campaign:

About Breakfast Club of Canada

About Walmart Canada

Media Contact

Donate

What we do

Who we are

Get Involved

COVID

School Corner

Journal

Come Visit Us

Subscribe

Today, these programs feed 225 children and youth every morning and establish strong ties within the community with the objective of continuing to help students reach their full potential. 